Guerlain
L’Heure Bleue · Fragrance
BEAUTY · HAIRCARE · SKINCARE · LIFESTYLE · MOM LIFE
Content made to stand out.
LENA KARMANN
An eye for beauty.
A mind full of ideas.
I’m Lena, a Germany-based UGC creator and mum. I create across beauty, haircare, skincare, lifestyle and mom life, bringing together personal stories, product details and creative transitions with my own visual style.
Selected work.
CONTENT IN MOTIONNYX
Fluff & Snatch · Make-up
Garnier
Slow Morning · Skincare
John Frieda
Blonde Refresh · Haircare
More coming soon …
Original content for product tests and personal recommendations.
Why work
with me?
Authentic moments. A versatile style. I bring products into personal stories with an eye for detail. From soft, aesthetic visuals to bold, energetic concepts, I find a creative direction that fits your brand.
Fresh ideas. Open collaboration. I listen to your vision, bring ideas of my own and welcome feedback. Whether you have a clear brief or an early idea, I adapt the concept and execution to your project.
What I offer.
UGC & voice-over videos
Product demos, unboxings, tutorials, routines and honest product experiences. With voice-over or visual storytelling.
TikTok & Reels content
Short-form videos for social media and ads. From beauty routines to lifestyle and mom life moments.
Product photography
Aesthetic product shots, textures and close-ups. Featuring the product on its own or with me in front of the camera.
Creative concepts & editing
Ideas, hooks and storytelling, brought together with thoughtful transitions, editing and finishing touches.
Let’s create.
Your product. My creativity.